The Magic of Small Things
notonthehighstreet
THIS CHRISTMAS, BELIEVE IN THE MAGIC OF SMALL THINGS.
During a time when big Christmas gatherings were off the table, “The Magic of Small Things” speaks directly to notonthehighstreet’s ‘support small’ mantra. Showcasing the small businesses that make up the marketplace — and celebrating the small things that really make Christmas magical.
Through tv, cutdowns, social, PR and digital - the campaign was ranked number 1 in Unruly’s study of all Christmas ads in the UK for ‘brand favourability’. Acting as a gentle call to arms to remind us that that the small things are in fact the big things.
